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PocketBook Mirasol E-Reader to Use Qualcomm’s Mirasol Display Tech

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PocketBook, makers of digital books reader hardware, will be using Mirasol’s display technology in its new e-reader also called the Mirasol.

The Qualcomm Mirasol screen gives a hybrid benefit of traditional LCD displays with the power of e-ink, bringing color, video, direct sunlight visibility, and long battery life to e-readers. In the past, if customers chose an e-ink display, made popular through Sony Reader and Amazon Kindle, they gained the benefits of long battery life and direct sunlight readability, but those screen lacked the ability to display color and videos. With LCD screens, customers had to frequently recharge as the displays were power-hungry, and LCD screens did not perform as well under sunlight, though those screens offered the advantages of color and video. Also, e-ink displays read like normal paper and reduced eyestrain.

Though Qualcomm’s Mirasol display could be configured to display videos at 60 frames per second, it looks like PocketBook is only going with 12 fps, perhaps in an effort to prolong battery life. PocketBook will be showing off the display at the Consumer Electronics Show (CES) in Las Vegas in early January. Pricing and availability of the device is currently not known, though Engadget speculates that it will be expensive.

Video: Qualcomm Mirasol Display:

Tech enthusiast in Silicon Valley enjoying the possibilities of ubiquitous connectivity, information sharing, and collaboration enabled by mobile broadband. You can contact Chuong on Twitter @chuongvision or search +chuongvision on Google+.

5 Comments

  1. Nate Hoffelder

    11/25/2010 at 2:34 am

    Who’s your source on this? I don’t see any links.

    P.S. I scooped the whole internet on this story and yes, I’m damn sure going to get credit for it.

  2. Wondering

    11/26/2010 at 11:17 am

    Since when has quoting a press release been considered a scoop?

  3. Anonymous

    11/29/2010 at 8:53 pm

    Is this the same company that unveiled some Wacom Penabled e-ink models in an earlier GBM article?

    Combine that with the mirasol screen and I’m going to be VERY interested.

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