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Apple’s Point of Sale Solution at Old Navy, Rolling out Elsewhere?

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At least one retailer is testing Apple’s point of sale solution in some stores this holiday shopping season. One shopper snagged a photo of the Apple PoS ringing up a Christmas sweater at Old Navy.  The POS is called ZipCheck when used outside of Apple Stores.

The system is based on an iPod Touch, but is apparently of higher quality than the third party systems we’ve seen from others. The Apple POS allows shoppers to quickly sign for their purchases with their finger tip and receive printed receipts from mobile printers hanging on the salespeople’s belts.

The Apple PoS solution is incredibly efficient. At Apple retail stores, the PoS pulls customers’ data so a receipt can be emailed rather in addition to or instead of the printed receipt. It allows the salesperson to actually complete the sale, rather than forcing customers to wait in line. It also allows employees to get from behind the counter and onto the sales floor to help customers. Of course buying a few handhelds is much cheaper than taking up valuable square footage with bulky counters and cash registers.

Apple hasn’t announced anything about its PoS outside of its own stores, but 9to5 Mac did manage to get a confirmation from a Gap/Old Navy spokesperson that the system is indeed being tested.

If you like the idea of using an iOS device for accepting payments there are several solutions available. Amongst the simplest is Square, which provides a square credit card scanner that plugs into any iOS device.

4 Comments

4 Comments

  1. Tim

    12/02/2010 at 8:53 pm

    Given that Apple doesn’t understand the mainstream business environment, and it consistently fails to meet enterprise-specific needs, these deployments of Apple devices continue to be rare

  2. Xavier Lanier

    12/02/2010 at 11:23 pm

    Ok guys- sounds like APple may NOT be the ones selling the devices. Getting more info from an executive that helps put these programs together.

  3. D Deflores

    12/13/2010 at 10:03 pm

    Hi Xavier, check out I Love Velvet (www.ilovevelvet.com). I believe the company that Old Navy is piloting is call Infinite Peripherals.

    The I Love Velvet solution goes above and beyond what theirs can do. And it is iPad ready as well.

  4. D Deflores

    12/13/2010 at 10:03 pm

    Hi Xavier, check out I Love Velvet (www.ilovevelvet.com). I believe the company that Old Navy is piloting is call Infinite Peripherals.

    The I Love Velvet solution goes above and beyond what theirs can do. And it is iPad ready as well.

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