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Thursday, July 03, 2008

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The Netbook Craze

- Matthew Dillon

Love them or hate them, netbooks are becoming blazingly popular and promise to become even cheaper than they currently are.  A netbook is typically described as a smaller laptop that offers less performance but small form factor and reasonable price.  They came about largely because of the One Laptop Per Child project which attempted to deliver a $100 USD laptop to children who did not have access to technology.  The term netbook was official introduced by Intel, and there is still some confusion about what to call this popular emerging market.  Subnotebook, Netbook, regardless of what you call them, there are a few companies you'll want to follow.

The only major differences besides screen size and keyboard layout relate to processors.  Most of these subnotebooks are opting for the new Intel Atom Processor that offers solid performance, longer battery life, and lower energy consumption.  In fact, most of the new netbooks lack a fan because they aren't as hot as traditional notebooks.  All good things for people who want to be mobile. 

If you've gotten swept up by the netbook craze, these are a few companies and machines that you'll want to pay attention to:

MSI Wind: The MSI Wind looks to be one of the strongest newcomers to the netbook scene.  Besides a larger 10 inch screen, utilization of the Intel Atom Processor, and cheap $399 price (with linux and 3 cell battery), it features a larger keyboard.  There are also rumored to be a few clones that might simply be rebranded and cheaper versions of the Wind.  I'm excited for the Wind as the 6-cell version offers 5.5 hours of battery life and offers great mobility. Engadget reports that these should be available in 3 to 5 weeks.  Learn more by visiting the MSIWind.net.

 

Everex Cloudbook:  The current Cloudbook came about around the same time as the Asus Eee PC, but didn't find quite the same success.  It relies on the VIA C7-M Processor which performs sluggish compared to the new Intel Atom.  These badboys can be picked up at your local Walmart for $349. I'd expect to see prices dropping as the next version of the Cloudbook will more closely resemble the MSI Wind.  Called the Cloudbook MAX, this netbook is rumored to come with 3G WWAN / WiMAX capabilities.

 

Dell E:  The specs of the upcoming Dell E Series that is designed to compete with the Asus Eee PC aren't completely concrete.  Dell's fan-base and quality for building somewhat solid machines should make it a big player in the netbook arena.  Engadget reports that the Dell E Series will have a starting price of $299-- that's makes us pay attention.

 

Asus Eee PC Series: Most people somewhat familiar with the netbook bandwagon will know the famous little Asus Eee PC 701.  It could be argued that the 701's success has brought all of these newcomers to the fight.  The 701 is a solid machine with good performance despite a tiny 7 inch screen and small keyboard.  Trying to continue their success, Asus has introduced the Eee PC Series that gives more options for consumers.  Perhaps the strongest selling point of the Eee PC is the rich community support that has developed.  There are many mods, tweaks, and hacks to improve your Eeexperience.  Checkout the forums at eeeuser.com for more information.

 

Acer One: The Acer One looks to make a strong running when it is released.  The Acer One should be directly competing with the Dell E and MSI Wind as they have very similar specs.  This little machine has a sleek, bold design similar to the HP Mininote.  The $399 price point also makes it worth considering.

 

Intel Classmate: The Classmate was one of Intel's children and was marketed to schools in competition with the OLPC XO laptop.  While I don't see the current Classmate PC competing directly with these netbooks, you might be able to pick one up for a lower price.  It offers essentially the same options as other netbooks as long as you can get over its 1980's retro look.  CTL currently sells a rebranded "2go PC" Classmate PC with the original Celeron M Processor for $399.

Ultimately, you have to decide which netbook is right for you.  Wikipedia has a great comparison of current netbook devices. This may be a good starting point as you decide how to be more mobile.

Which netbook will you be opting for?  Leave your response in the comments.

 



7/3/2008 9:44 AM MST  

The Netbook Craze     Comments [10]  |  Digg This |  del.icio.us |  Citations 
Thursday, July 03, 2008 9:52:25 AM (Mountain Daylight Time, UTC-06:00)
Great overview. Why did you give the Intel official name of netbook and not the MS definition of ULCPC (or ULPC)? After all, some of these companies are using UMPC to market their products. What do you think? Too confusing or not important?
Thursday, July 03, 2008 9:57:41 AM (Mountain Daylight Time, UTC-06:00)
I'd like to see a small inexpensive tablet pc
SAM
Thursday, July 03, 2008 10:13:54 AM (Mountain Daylight Time, UTC-06:00)
I'm looking for the MSI Wind. The real question is when will I find it? Who knows with all the delays. I'm hoping to get the 3-cell linux model and use it as my primary machine. I'm not a big traveler to say the least, so I'm thinking it might work for me as I still have a regular desktop and laptop for more powerful tasks. I would love to see you guys do an InkShow with some of the new netbooks. That last one with Thomasin and the HP Mini-Note was great! I watched it multiple times. I come to this site even though I do not own a Tablet PC, but I enjoy reading the articles and insights from your writers and members. Keep up the good work!
Thursday, July 03, 2008 10:44:41 AM (Mountain Daylight Time, UTC-06:00)
Did you forget the HP Mini?
vrf
Thursday, July 03, 2008 10:49:41 AM (Mountain Daylight Time, UTC-06:00)
I'm really wondering about the staying power of netbooks. Beyond the novelty, I have a feeling that many of the initial sales are personal OLPC sales. These are a way that relatively well off parents can get their kids laptops for cheap.

The problem I see is that most professionals, at least at the moment, couldn't work in the cloud if they wanted to because of things like security requirements or software requirements or just corporate policy. I suspect that students, once they get into college, will encounter similar problems that will drive them to more powerful notebooks.

Ultimately I would see netbooks as fitting into the K-12 schoolwork niche but failing even in that market because of the competition from MID and smartphone browsers on the low end and entertainment notebooks on the high end. My son is perfectly happy surfing on his iTouch (at least until the 3G iPhone is available). For heavy duty surfing or classwork or entertainment he would rather use a more capable computer with a full size keyboard and screen, lots of storage, and an optical drive.
Dave P
Thursday, July 03, 2008 10:51:06 AM (Mountain Daylight Time, UTC-06:00)
MSI Wind came out in Germany today as Medion Akoya Mini E1210. Got a number of quite positive tests today.

http://www.golem.de/0807/60827.html
http://www.heise.de/mobil/Aldi-verkauft-das-Mini-Notebook-Medion-Akoya-Mini-E1210-fuer-399-Euro--/artikel/110347

General impression seems to be that reviewers are surprised how close to a subnotebook it gets.

Price in Germany is 399€ with 3 cell battery.
largo
Thursday, July 03, 2008 10:59:09 AM (Mountain Daylight Time, UTC-06:00)
I left the mini out of the running largely because of its price. "Netbooks" are typically around the 399-500 range. The HP Mininote does offer a few slimmed down configurations, but they are still pushing 600-700 dollars when tax and everything is included. This was just an overview of a few companies and machines to keep your eyes on.
Matthew Dillon
Thursday, July 03, 2008 1:01:16 PM (Mountain Daylight Time, UTC-06:00)
Asus EEE PC and the HP Mini-note were the only "netbooks" that I was really familiar with. It's great to see that there are other ones out there too. I'm looking forward to seeing the Dell E Mini-notebook once it comes out!
Shan Gee
Thursday, July 03, 2008 2:33:43 PM (Mountain Daylight Time, UTC-06:00)
You forgot the Kohjinsha netbook models, which have rotatable screens and touchscreen enabled.

http://youtube.com/watch?v=XqLoQwVnax4
andrew
Friday, July 04, 2008 5:55:05 AM (Mountain Daylight Time, UTC-06:00)
@andrew: I don't think he "forgot" the Kohjinshas. They just are not netbooks. They are to "expensive" and feature-rich to fit the netbook market. Not every clamshell design UMPC is a netbook - actually, every device that can rightfully be called a UMPC is certainly not a netbook (my opinion).

As for the netbook market as such (and I neither love nor hate them):
I personally believe that the current hype will slow down considerably. Why?
- about 30-40% of the buyers (the "I buy every "cheap" gadget that looks "it""-crowd) will move on with the netbook sitting in some corner collecting dust
- another 30-40% will reconsider their purchase after a while and decide that for just $100-200 more they could have bought a "real" laptop and that the netbook is just too small / slow / missing optical drive. They will buy a 13"- 17" model the next time
- The remaining 20-40% are the ones who will probably represent the long term netbook market. For them it really is the device that meets their mobility needs at a low price and with sufficient specs.
- Oh, and while I can't put a number to it (maybe 2-5%), there will be the few who will discover that the size is right but that a UMPC (touchscreen, potentially digitizer, ...) is actually the better device for them (and yes, I believe that UMPCs (narrow definition) will always be niche products, not a mass market)
mw65719
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