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Gazelle Launches iPad Store, Selling iPads at a Loss

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Gazelle bought truckloads of first generation iPads and is apparently having trouble selling them through its normal channels. The company is now selling used iPads at GazzelleiPads.com for as low as $329.99. The best value is probably the 64GB WiFi + 3G iPad, which is priced at $479.99, which is $20 less than the entry-level iPad 2.

Gazelle is a company that buys used gadgets from individuals through its website and its partners, including Costco. The prices offered to sellers depending on supply, demand and the conditions of the device.

I’ve sold devices to Gazelle on several occasions and was very pleased when the company forked over $437 for my nearly year-old iPad back in March. I used the proceeds towards a 64GB iPad 2 with Verizon 3G. I don’t miss my old iPad, but I could buy it (or at least a similar one) back for $399.

I obviously enjoy getting top dollar for used gadgets, but this pricing strategy makes me worry a bit for Gazelle.
via Liliputing

Xavier Lanier is the publisher of Gotta Be Mobile and a photographer. He uses too many devices to count, but his current favorites are the iPhone 5s, HTC One, Nikon D800 and Sony RX 100M II. You can follow him on Twitter and Google+.

2 Comments

  1. Best Business Hosting

    05/04/2011 at 11:00 am

    That’s quite sad to hear!!..

  2. Brad Linder

    05/04/2011 at 3:39 pm

    It looks like they’ve dropped the amount they’re offering for iPads. Now a 16GB WiFi model will get you $203, while a 64GB WiFi+3G model tops out at about $340. So if they’re only selling older stock, yeah, they’re losing money. But if they’re selling units they’ve just taken in, they’re turning a profit.

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