New Apple TV Release Rumors Point to WWDC Unveiling

Apple’s Wordwide Developers Conference is less than a month away and Apple TV 4 rumors are heating up, with a new report saying that a new Apple TV will debut at the event next month.

According to the Wall Street Journal, Apple scrapped plans for a television set last year, but “is now focused on creating an online TV service and redesigning the Apple TV box.”

The Journal says that the new Apple TV will be a “slimmer version” with a “redesigned remote control and revamped software.”

Apple TV rumors have been hot and heavy lately as we get closer and closer to WWDC, which is when Apple usually unveils new iOS and OS X software, as well as couple of new hardware products.

The new device is said to receive a significant overhaul in design and will even receive Siri capabilities, as well as its own App Store with apps made specifically for the Apple TV. The device is also said to feature more onboard storage to store apps (currently the Apple TV has 8GB of storage) and it could use Apple’s latest A8 chip for better performance all around.

Apple TV

Today’s news comes in between reports that Apple is working on a television streaming service for later this year, which could also be announced and unveiled in June as well. Apple plans to launch a television streaming service in September that will include around 25 channels, which will include big networks such as ABC, CBS, and FOX.

It’s also said that the service will be available on all iOS devices, including the iPhone, iPad, and Apple TV, and will be priced at $30 to $40 per month.

As has been the case for iOS for several years, Apple is expected to announce its streaming service in June (most likely at WWDC) and will detail the new product to the masses, but won’t officially release the service until September when the next iPhone will probably release as well.

The Apple TV has gone well over two years without a refresh, possibly hinting that Apple is close to giving up on the streaming set-top box, but Apple CEO Tim Cook has said in the past that television is a big interest for Apple, so perhaps the company is taking the time to dabble with new technologies.


With so many new streaming boxes released over the last couple of years since the launch of the third-generation Apple TV, many users question if the Apple TV is still as useful when it first released back in 2012. Since that time, we’ve been introduced to a ton of new streaming options, including newer Roku hardware, the Chromecast, Fire TV and Fire TV Stick, the new Nexus Player, and more.

Many of the features of the Apple TV can easily be found on other streaming boxes, especially if you just need access to Netflix, Hulu Plus, or most other streaming apps, as pretty much all streaming boxes come with the major streaming services included.

However, the Apple TV still has its many unique features that users find extremely useful, and only the Apple TV can provide them. For instance, AirPlay allows you to beam supportable content from your Apple device (like an iPhone, iPad or Mac) to your television using the Apple TV as the delivery man of sorts, allowing you to show photos on the big screen, as well as play videos on your device, but have them show up on your living room television though AirPlay.