Amazon’s Jeff Bezos Issues Apology

Amazon’s Jeff Bezos issued the following apology for the 1984 / Kindle wipeout act that was all the talk this past weekend. The apologies certainly don’t get any more honest and humble than this one. Somehow, I don’t think Amazon will be making that mistake again:

This is an apology for the way we previously handled illegally sold copies of 1984 and other novels on Kindle. Our “solution” to the problem was stupid, thoughtless, and painfully out of line with our principles. It is wholly self-inflicted, and we deserve the criticism we’ve received. We will use the scar tissue from this painful mistake to help make better decisions going forward, ones that match our mission.

With deep apology to our customers,

Jeff Bezos
Founder & CEO

via Engadget