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iPad steals the show on Modern Family

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Well, I guess it’s not really “stealing” if you dropped a whole lot of money on product placement, which I’m sure Apple did in order to make the iPad the center of attention on ABC’s Modern Family last night.

Episode is already on ABC.com and Hulu if you didn’t catch it or record it last night. I skipped it but recorded it on my media center. Here are some screengrabs. Sorry they’re not in HD, but I have problems with that channel. Not sure if the show is on iTunes, but they really should be giving away this commercial episode.

Brief synopsis: Phil wants an iPad for his birthday. His wife Claire stands in line to get him one but she and her brother run intro trouble. Their son saves the day by lying to get one. Phil gleefully sits in the dark with his precious. It makes more sense if you watch the show, which is really good. Ed O’Neill plays the curmudgeonly patron of his extended family. Repeat: Ed O’Neill = grumpy dad. That should be all anyone should need to know to give it a watch.

Thanks to Engadget for the tip.

Alleged Apple fanboi, accused Android apologist, and confirmed Microsoft MVP for touch and tablet Mark Sumimoto a.k.a. Sumocat dabbles in all areas of mobile computing with a focus on Windows-based Tablet PCs and pen input. A mobile computing enthusiast since 2004, he pioneered the field of ink blogging via his personal blog, Sumocat's Scribbles. His current tools include a Fujitsu Lifebook T900, TEGA v2, and iPhone 4. Email: sumocat [at] notebooks.com

2 Comments

  1. Janey Jane

    04/01/2010 at 9:52 am

    Just found that cool birthday app that was featured! COOL! It also works on your iPhone….!!!!! http://itunes.apple.com/us/app/birthday-a-la-carte/id352272339?mt=8

  2. Antimatter

    04/01/2010 at 10:06 am

    Wow… that was so shameless it hurt to watch. Almost felt like I was watching QVC. The only thing missing was “ORDER NOW AT APPLE.COM: ONLY $499!”

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