After years of no one caring, people are actually paying attention to how many tablets are being sold and which operating systems they’re running. That alone would be the best news I’ve read all day, but it gets better: Windows tablets are not in last place! Thanks, RIM!
Yeah, yeah, I know it’s not fair to bag on RIM like that. Their BlackBerry Playbook is brand spanking new while Microsoft has been trying to make a go of Tablet PCs for the past ten years. But still, if you could afford me this one “we don’t totally suck moment,” I would appreciate it.
Now then, the company claiming the numbers is Strategy Analytics, whose services include, I’m guessing, strategy and analytics (their About Us page probably offers more detail). According to their estimates, in the second quarter of this year, 15.1M tablets shipped. Of those, 9.3M were iPads, 4.6M were tablets from various vendors running Android, 0.7M were running a Microsoft OS (presumably Windows), followed by QNX on the BlackBerry Playbook, and then whatever else. Table below.
As some of you may be able to prove with receipts or invoices, more than zero tablets running Windows shipped in Q2 of last year, but nobody was tracking them. Hence, that number is 0.0. This goes back to my initial point of glee over finally having numbers on Windows-based tablet sales. I’d been coming up empty trying to find these for the past few years. Now it looks like they’ll be tracked quarterly. Thanks to the iPad. (Just a little more bitter than sweet in this bittersweet moment.)