Apple no longer limits iPhone 5 buyers to two devices per customer according to a MacRumors report.
When Apple started selling the iPhone 5 unlocked starting at $649 the fine print on the website said buyers could only buy two iPhone 5 units. Now that sentence is gone, and anybody can buy as many unlocked iPhones as they want, provided they have the money to pay for them.
Apple retail stores also recently had a policy of limiting buyers to just two iPhone 5s per transaction and ten units over a lifetime. Now Apple stores only limit buyers to 10 iPhone 5 units per transaction with no lifetime limit.
The limits Apple imposed on buyers were likely to stop people from buying the iPhones in the U.S. or another country and selling them in a country that doesn’t yet have the iPhone. Many of these iPhones wound up for sale in China. Now that Apple will release the iPhone 5 in China in two weeks, there’s no need to impose a limit as its cheaper for people in China to just by an iPhone on China Unicom or China Telecom.
The limits also helped make sure Apple had stock to sell the iPhone 5 to other people. Apple seems to finally have its stock of iPhone 5s under control, so there’s no need to limit the number sold to individuals. The company now expects new iPhone 5 orders to ship in 2-4 business days as opposed to several weeks like it estimated previously.
Apple has had a hard time keeping enough stock of the iPhone 5 since the U.S. release when it sold 5 million units in the first weekend. Since them Apple brought the phone to 47 countries with long waits for people in many of those countries who wanted to buy one. By the end of 2012 Apple will offer the iPhone 5 in more than 100 countries.