Home Hardware Asus Says iPad Hurting Netbook Sales

Asus Says iPad Hurting Netbook Sales

According to DigiTimes, Asus is lowering its Netbook shipment forecasts and Asus CEO Jerry Shen is saying the reason is competition from the iPad. I can’t say I’m surprised and I don’t think anyone should be. With a few notable exceptions, coverage of Netbooks has dropped off the map which is due to a couple of reasons. One, most of the focus has been on the iPad and other Tablet/Slates that are promised to come. And two, there’s little room for innovation in the Netbook segment beyond the inevitable processor upgrades. Of course Asus is gearing up to release its Tablet/Slate entries and is hoping for big things.

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One Comment

  1. Steve S

    08/17/2010 at 9:59 am

    …No surprise to me, either. As I said elsewhere, the iPad can be expected to siphon away that large group of potential Netbook / Notebook / TabletPC purchasers who really don’t need the full power of any of those platforms. The “read my e-mail and websurf” crowd.

    Smart sales and promotion approach by Apple; apathy, disarray and bewilderment by everyone else.

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