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AT&T Releases Documentary to Discourage Texting While Driving



Humans are funny creatures. We often know something is bad or harmful for us and yet do it anyway. Everyone knows that texting while driving an automobile is not a smart thing to do. But so many still do so. It seems to have become one of those things we all know and say but still think on some level that the advice doesn’t apply to us in some circumstances. Heck, lots of money is being spent to further technologies that allow us to deal with these kind of messages while allowing us to keep our hands on the wheel. Well, rationalizing our behavior is one of the games we play with ourselves through our lives.

AT&T has put out a documentary called “The Last Text” featuring some folks who have seen their lives and the lives of their loved ones affected by terrible tragedies caused by texting while driving. AT&T is also running a campaign seeking pledges from folks that they wont’ text and drive on New Year’s Eve as a part of the “It Can Wait” campaign. You can take that pledge at this link.



  1. Chris Butchko

    12/27/2010 at 6:57 pm

    As you may already know, there are 330,000 accidents and 6,000 deaths that occur annually primarily from drivers distracted by their mobile phone, which is equivalent to a major airliner going down every week.

    We have the hands-free solution that allows drivers to call, email, text or post by voice command from any phone.

    Our solution helps drivers keep their hands on the wheel and their eyes on the road for maximum safety and productivity.

    We would like to form a strategic alliance with your company.

    Together we can help save lives.

    Please try it for free at and then call me directly as soon as conveniently possible.


    Chris Butchko
    2 South Pointe, Suite 100
    Lake Forest, CA 92630
    O: 949-655-2259
    E: [email protected]

  2. OTTER

    12/28/2010 at 1:36 am

    I think this effort will help drivers get the message. It has to start with the end user, the driver…deciding not to partake in distracted driving and this will help drive that message home.

    I also decided to do something about teen (and adult) distracted driving after my three year old daughter was nearly run down right in front of me by a texting driver. Instead of a shackle that locks down phones and alienates the user (especially teens) I built a tool for teens and their parents called OTTER that is a simple, GPS based, texting auto reply app for smartphones. It also silences call ringtones while driving unless you have a bluetooth enabled. I think if we can empower the individual then change will come to our highways now and not just our laws.

    Erik Wood, owner
    OTTER app

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