Apps
iPad App Store Breakdown: Top Apps & Categories [Chart]
The iPad App Store recently bumped over the 100,000 app milestone, leaving the competition sputtering along with apps that number in the hundreds. We decided to dive in and see which apps are the most popular, in terms of numbers and found that even the lowest ranking iPad app category has more apps than Android and WebOS Tablets.
The iPad owes part of this success to the fact that it was first on the scene, but it also owes a lot to Apple’s marketing which pitches the iPad as whatever you want it to be. While the competition is finally trying to show what you can do with their tablets, Apple has an impressive 97,000 app lead.
iPad App Breakdown
On July 2nd we found 101,104 iPad apps in the iPad app store, not counting the nearly half a million iPhone apps which can scale up to run on the iPad. These apps span 20 categories ranging in size from 401 apps to an astounding 19,565. The iPad apps range in price from free all the way up to $999 and cover a wide range of interests, hobbies and careers.
App Category | Number of Apps | Top 3 Grossing iPad Apps by Category |
---|---|---|
Books | 19,565 | Comics, Marvel Comics, Cars 2 Storybook Deluxe |
Education | 11,903 | Star Walk for iPad, Proloquo2Go, Inkling |
Finance | 1,591 | MarketWatch Market Data, Pageonce Pro, Stock Genie |
Healthcare & Fitness | 1,819 | Men’s Health Magazine, MyNetDiary, SELF Magazine |
Medical | 1,947 | Visible Body 3D Human Anatomy, Skyscape Medical Resources, modalityBODY |
Navigation | 1,907 | WingX Pro7 Aviation, MotionX GPS Drive HD, iNavX Marine Navigation |
Photography | 2,288 | iMovie, Snapseed, 8mm HD |
Reference | 4,344 | Glo Bible, BibleReader, World Atlas HD |
Sports | 2,142 | Tour de France All Access, MLB.com At Bat 2011, Golf Digest Magazine |
Utilities | 4,150 | Skyfire Web Browser, Boingo Wi-fi Credits, Air Display |
Business | 3,987 | Quickoffice Pro HD, Documents to Go Premium, Splashtop Remote Desktop |
Entertaintment | 8,059 | SlingPlayer Mobile, Vanity Fair, PEOPLE Magazine |
Games | 15,046 | Smurf’s Village, Tap Pet Hotel, Monopoly |
Lifestyle | 6,402 | Cooking Light Recipes, O The Oprah magazine, Creston Mobile Pro G |
Music | 3,432 | GarageBand, djay, AmpliTube |
News | 3,262 | The Daily, New York Post, The New Yorker Magazine |
Productivity | 3,019 | Pages, Numbers, Keynote |
Social Networking | 1,141 | MyPad+, Grindr Xtra, Friendly Plus |
Travel | 4,699 | FlightTrack Pro, FlightTrack, ZAGAT TO GO |
Weather | 401 | ForeFlight Mobile Aviation, Weather+, Garmin Pilot My-Cast Aviation |
Total | 101,104 | Pages, Smurf’s Village, Tap Pet Hotel |
You might think that Apple is cheating by pulling in books, but this category isn’t based on the books available in iBooks. The Books category is actually made up of book apps like iBooks, Kindle, Comics and dedicated book apps.
It’s no surprise that the Games category takes second place. Whether you’re looking for card games, casual games or console quality ports, the iPad App store has you covered with fun time wasters and puzzling brain teasers.
Taking third is the Education category with thousands of apps to help kids and adults learn new skills. From reading to reference apps, you’ll find them tucked away in the Education category. This is also the home of the $999 BarMaxCA app which help lawyers prep for the Bar exam.
In the end, it’s not the sheer number of apps that helps the iPad beat down competition again and again, it’s that the iPad app store doesn’t leave most users wanting for an app to fill their needs. In addition to covering all the bases, the large install base of paying app customers allows iOS developers to put the time and effort into niche apps that can find a large enough audience on the iPad to be worthwhile.

Wesley Oginski
07/18/2011 at 4:17 pm
Apple’s education focus has also been a tremendous influence on the use of tablet technologies in schools with a diversity and avariety of appl,ications to address multiple paths and needs
Totalapps
11/03/2011 at 4:22 pm
excellent analytical article
that is obvious that the author has extensive experience in writing such things