The Wall Street Journal has gotten word from Credit Suisse analyst Bill Shope that Apple, in a meeting with CS, described the iPad pricing as “nimble.”
“While it remains to be seen how much traction the iPad gets initially, management noted that it will remain nimble (pricing could change if the company is not attracting as many customers as anticipated),” Shope wrote.
We’ll remember the iPhone was similarly “nimble,” getting slashed in a matter of months from $599 before being available at the magic $99 price point. A few versions were required before reaching that point, which is good news for the wait-and-see crowd. Hopefully I can continue to resist its lure until then.
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