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iPad soars, Tablet PC snores… maybe



With all the buzz over iPad pre-sales figures (120,000150,000), I decided to check it against last year’s Tablet PC figures. Turning out to be more problematic than I thought.

It should come as little surprise that Tablet PC sales figures aren’t followed that closely, but I’m finding one million from one analyst and 3 to 4 million from another. No way to know whether they’re counting strictly Windows-based Tablet PCs or lumping others in there but the wildly disparate figures indicate how little anyone was paying attention.

I also dug up this little tidbit from 2005: “In the years to come, experts expect a significant sales increase, the value of this market leaping from $1.2 billion in 2004 to $5.4 billion in 2009, In-Stat announced.” Not bad if that 4M figure holds up, but pretty far off if it’s only 1M. I can only hope tablet sales tracking will improve now that people are watching the iPad.



  1. Shogmaster

    03/15/2010 at 8:09 pm

    Average TPC prices are well above $1000 (my guess is $1500+). There is no way you can compare that to something that costs average of $600~700. It’s apples to oranges.

    Just look at XBox360 vs PS3. PS3 never recovered from it’s $550 average price vs 360’s $400 in the first year. And that was rather close in price.

    • kah

      03/16/2010 at 2:16 am

      I want an orange or least a tangerine. One apple and you should see a doctor with a nice white coat that has self-cuddling sleves.

      I was hoping that the iPad would bring down the price of PC tablet convertibles – has not yet (down-under in OZ)

  2. SAM

    03/15/2010 at 9:19 pm

    IF the tablet PCs are marketed right,
    the iPad user base could be tapped to
    step up to a full function PC tablet,
    (if people like the iPad enough)

    • Virtuous

      03/16/2010 at 12:03 am

      The vast majority of iPad users will never want a Tablet PC.

      • SAM

        03/16/2010 at 6:27 pm

        Why won’t the iPad user want a more advanced device
        if they like the iPad?

  3. GoodThings2Life

    03/16/2010 at 4:40 am

    The problem with the Tablet PC platform isn’t bad marketing… it’s the lack of marketing and a bad price point. Convertibles need to come to the $1000-$1500 range, period… enough of this $1700-3000 nonsense. Drop the price and advertise the heck out of it!

  4. will5

    03/16/2010 at 11:26 am

    Price… price… price…

    As of today, there is no slate that can compete with the ipad.

    So… apple brings a limited slate tablet 3 years later, and still no competence at all.

    (at least from a $ point of view)

    I dont understand… they have 3 years… hp… late, MS… late, any other significant manufacturer… late.

    that´s how you lose the entire market and make ipad a success.

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