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Now This is A Digital Wallet – Google Wallet’s Potential [Video]



When Google Wallet was announced, I outlined 8 reasons it could succeed, including the ability for merchants to further integrate it with offers and rewards programs.

While Google Wallet is still a dream for most users, Adzag has put together an interesting video showing what Google Wallet could do in the near future.

This is the digital wallet that I want — not just a way to pay for my coffee, but a way to manage my entire digital shopping experience in the real world with coupons, rewards and more all in a central location.

Yes, there will be roadbumps along the way such as merchants slow to adopt, and technological hiccups, but imagine how nice it will be to have a digital wallet that pays, rewards and even clips your coupons.

Google Wallet - PaymentsI asked followers on Twitter who was ready for a digital wallet and received an array of responses, but the most common answer was, “No.”

Troy Frommer said that he, “would definitely use my smartphone as a wallet.” because it is, “one less thing to carry around.” This is a common reason, and one of my top reasons for wanting a digital wallet.

Josh Baltzell is ready for a digital wallet, but recognizes that it will be a while before any of us can leave our regular wallet at home as he, “still sometimes find businesses that only take cash.”

I think merchant adoption and stability will be the biggest issues that Google Wallet, or any digital wallet needs to overcome.

While a malfunctioning foursquare app will keep you from checking in, a bug in the Google Wallet app will keep you from checking out, which is much more important.

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  1. Anonymous

    09/16/2011 at 2:26 pm

    I would sign up but not with my family’s main accounts. I would use an unimportant discretionary account for it.

  2. Mutty

    09/16/2011 at 3:04 pm

    Nice info, thanks…

    gadget device

  3. Anonymous

    09/17/2011 at 7:09 am

    Last year, 332 billion coupons were offered. Use of digital coupons taken from websites like coupons and Printapons is increasing but only 10% most of the coupons are surprisingly from sunday paper

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