Galaxy S4 Launch Rumored for March Samsung Mobile Unpacked Event

Samsung is reportedly planning to hold a major event in the U.S. in March which will signal the launch of the Galaxy S4, Samsung’s next generation flagship smartphone.

Android Authority points to a Korean Newspaper that says Samsung is in discussions to host a Samsung Mobile Unpacked event in the U.S. on March 22nd, where the publication says Samsung will launch the Galaxy S4.

Rumors say Samsung will launch the Galaxy S4 at this event in white and black, with sales starting soon after the launch. The Galaxy S4 launch date is coming soon according to Samsung Vice President JK Shin who shared details about the launch with a Korean publication.

During the past year we’ve seen Samsung skip over major tech conventions like CES and Mobile World Congress to make announcements at special over the top media events. The Galaxy S3 launched at a Samsung Mobile Unpacked event in Berlin ahead of the IFA conference, complete with a symphony and magicians.

The Samsung Mobile Unpacked event would likely take place in New York based on past Samsung events, and could be part of a bigger series of Samsung Mobile Unpacked events in London and Korea.

This new rumor lines up with reports that Samsung would not use Mobile World Congress in February to launch the Galaxy S4, and earlier estimates of a launch in the Spring.

Read: Samsung Galaxy S4 vs. HTC M7 (Rumored)

By launching in March, Samsung can deliver the Galaxy S4 to consumers close to the rumored HTC M7 launch. HTC is prepping a Galaxy S4 competitor which rumors say will deliver a similar size display and a new HTC Sense 5.0.

While there are no confirmed Galaxy S4 specs and features, leaks paint a pretty good picture of the Galaxy S4 smartphone. We expect a 4.99-inch 1080P HD display, and possible the new Samsung Exynos 5 Octa processor based on a benchmark as well as a 13MP camera. It looks like the Galaxy S3 replacement will run Android 4.2 out of the box, but Samsung is likely planning an update for Android 5.0, which we could see in May at Google I/0.

The U.S. Galaxy S4 release would likely follow for multiple carriers in the weeks after the announcement.