Since the middle of December, consumers have been unable to buy one of Android’s flagship devices, the Nexus 4. And with powerful devices on the way, like the HTC M7 and Samsung Galaxy S4, consumers are going to be facing some tough decisions in the next couple of weeks about whether or not they want to continue to wait for LG and Google to solve their supply issues.
Back on December 15th, the Nexus 4 sold out through the Google Play Store completely. The 8GB Nexus 4 had already been unavailable to purchase but after the 15th, the Nexus 4 became completely unavailable through Google Play after the 16GB Nexus 4 went out of stock. Since then, we’ve seen Google and LG point fingers at each other in regards to the lack of supply and neither company has said anything about when the Nexus 4 might return to stock.
As of right now, in the midst of CES 2013, the Nexus 4 remains completely sold out. with no relief in sight.
It’s clear that the Nexus 4 launch was one of the biggest mobile failures of 2012. Both times the Nexus 4 appeared on the Google Play Store, users experienced site errors when trying to pick up the device. In addition, the Nexus 4 launch saw several other problems including:
- Lengthy shipping times.
- Misinformed and confused customer service reps.
- Bumper case impossible to buy through Google Play.
- Wireless Charging Orb failure to launch.
And above all, those looking to snag a Nexus 4 haven’t been given any solid indication about when the device might actually return to the Play Store with Google and LG choosing to bicker instead of soothing potential buyers.
What’s Next for the Nexus 4?
At this point, it’s impossible to say when the device might come back to shelves but we have heard that production might be increasing and we’ve heard that batches have been hitting customers so it could be that things improve soon. But given that prior to selling out, the Nexus 4 had absurd shipping waits (for the 8GB Nexus 4 had shipping times in the double digit week mark), it could be a bit before the Nexus 4 returns to the Play Store.
And with CES almost over and Mobile World Congress on the way in February, it may be that the Nexus 4 may not be as desirable as it might have been had it been available on the Google Play Store for the past two months.
The Nexus 4 should, at this point, be one of the bigger Android smartphones on the market as it combines high-end specifications with a low unlocked price. However, at this point, with Google refusing to speculate on when the Nexus 4 might return to stock, consumers are going to have some tough decisions to make in the weeks ahead.
That’s because CES 2013 has proven extremely fruitful to those looking to snag a new smartphone in 2013. While the show itself has not produced any household names, the Sony Xperia Z is about as close as it’ll get, we have seen some powerful hardware introduced that could arrive in some of the bigger name smartphones of 2013.
Qualcomm recently announced the Snapdragon 800 processor which is a huge step up from its current Snapdragon S4 chip found in many of the current Android smartphones. NVIDIA also announced the new Tegra 4 chip that should find its way into a host of smartphones in 2013. And lastly, the Samsung Exynos 5 Octa ship that might be coming with the Samsung Galaxy S4 in the first half of 2013.
Companies have also showcased 1080p displays, slim designs made of quality materials, and we’ve seen companies start listening to their customer base by toning down their software interfaces over Android. For instance, Sony’s UI on the Xperia Z is so paired down that the UI doesn’t even have a name. We’ve also heard that HTC Sense 5, which is rumored to be coming in February on the HTC M7, has been slimmed down even further than Sense 4+.
Point is, the Nexus, despite being a Nexus, has some serious competition from both the hardware (lest we forget its lack of LTE) and software sides and competition means choice and choice means customers potentially giving up on the failed launch that has been the Nexus 4.
Have you given up on the Nexus 4 yet?
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