The Verizon HTC One launch is not going smoothly at all. In fact, the launch is the epitome of how not to launch a smartphone. And while HTC and Verizon continue to be mum on specifics, all we can do is sit back and laugh about how ridiculous the Verizon HTC One launch situation is at the moment.
After months and months of speculation and rumor, HTC and Verizon finally announced the HTC One for the carrier’s massive 4G LTE network, a network that dwarfs all others making it a logical destination for those looking to buy a new smartphone. The HTC One of course is a logical choice for anyone buying a smartphone as well.
The device boasts a sleek all metal design, a 4.7-inch 1080p display, a quad-core processor, an Ultrapixel camera, Sense 5 which comes with the powerful HTC Zoe and of course, Android 4.1 Jelly Bean, the older version of Google’s Jelly Bean operating system. All in all, it’s a solid phone and one that should fit in well with Verizon’s other offerings.
Problem is, the Verizon HTC One, despite being official, hasn’t been released yet. In fact, HTC and Verizon have both refused to disclose any information about the smartphone in an effort that can only be described as bewildering. We’ve speculated that it might be because it has the still unannounced Android 4.2 Jelly Bean update on board, but that is no excuse for not at least delivering some of the specifications to interested smartphone owners.
This mess of a launch can ultimately be summed up with one look at HTC’s Twitter and Facebook feeds where the social media managers are being inundated with questions from consumers about the availability of the Verizon HTC One. In fact, a vast majority of the questions that HTC’s Twitter and Facebook accounts respond to look like this:
@chrisdobosi The HTC One will be available from Verizon later this summer. We’ll be sharing exact timing details closer to availability.
— HTC USA (@HTCUSA) June 13, 2013
That’s just one example. Its Twitter feed looks like this today.
It’s hysterical to watch but it’s starting to get to the point where it’s hard not to feel bad for the people that have to answer this question 50 times a day. It’s also hard not to feel bad for those asking the question over and over again, looking for a response.
Here, we have one of the best smartphones in existence, on arguably the best carrier in the United States, a device that is official, and yet, we have no credible information. In fact, we don’t even know what the phone looks like. It’s all just hilariously bad.
It would not be as hard to watch if the device was a new smartphone, unreleased on other carriers. But this is a phone that has been out for weeks on AT&T, Sprint and T-Mobile. Heck, even regional carriers like Cincinnati Bell have launched the HTC One.
Perhaps HTC and Verizon will be the ones laughing once the phone actually launches and starts selling well but at this point, the Verizon HTC One launch is such a train wreck that it’s hard not to grab popcorn and watch the follies.
It’s hard to imagine that they haven’t lost some customers over it.