Don't expect Apple or its partners to offer deep discounts on the iPhone 7s or iPhone 7s Plus at launch.
We expect the first wave of iPhone 7s deals to be trade-in deals where you exchange an old phone for some money back on your new iPhone. The old phone will need to be in good condition. We don't expect the first real iPhone 7s and iPhone 7s Plus deals, deals that take off money without a trade-in, to emerge when the hype from the release has died down and stock starts returning to normal. The first serious iPhone 7s and iPhone 7s Plus could emerge in November right around Black Friday, Cyber Monday, and the start of the holiday shopping season.
That said, we don't expect the best iPhone 7s and iPhone 7s Plus deals to emerge until next year. If you want to buy the iPhone 7s or the iPhone 7s Plus in 2017, be prepared to shell out.
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