Tim Tebow Heads to Super Bowl Thanks to T-Mobile

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Though former American football quarterback Tim Tebow may not be in the Super Bowl, thanks to a cleverly designed T-Mobile U.S. TV ad, the athlete will be there promoting the UN-carrier campaign. T-Mobile, which launched the UN-carrier initiative with its contract-free plans and was quickly emulated by rivals, is using Tebow to show the possibilities […]

Galaxy S5 Branding Confirmed by Leaks

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Unsurprisingly, it appears that Samsung may be keeping its naming strategy when it comes to the 2014 flagship Galaxy S5 Android powerhouse. The Galaxy S5 branding is still not officially confirmed nor announced by Samsung, though at this time it’s widely anticipated that the device would debut sometime in the first half of this year. […]

Even Microsoft is Labeling Windows 8 as the New Vista

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Adding insult to injury, it is reported that internal employees at Microsoft are dubbing Windows 8 as the new Vista, a slight to the operating system franchise. Responding to an analyst question on whether or not it would be fair to call Windows 8 the new Vista, Paul Thurrott said on Twitter, “Call it what […]

SAP’s Geo-location Marketing Brings Value to Mobile Users

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Many consumers may not have heard of SAP, but the company’s infrastructure is responsible for powering approximately 70 percent of the world’s transactions. So how does a business-to-business, or B2B, company transform itself to reach consumers and build a better brand reputation outside of the enterprise market? SAP researchers focused on mobile apps, precision marketing, […]

How to Stop iMessage Spam on Your Apple iPhone, iPod Touch, iPad, and Mac

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Spam is a sad reality of the digital marketing age, and it can crop up anywhere, even in Apple’s popular iMessage service. And while SMS spam, or junk text messages, is annoying enough, the problem with spam sent on Apple’s messaging service is that it doesn’t even require a telephone number as iMessage is available […]

AT&T’s Social Experiment Targets Hip and Young With New Reality @SummerBreak Series

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AT&T is freshening up its image with a hip and young marketing campaign that centers around a new social experiment called @SummerBreak. Part reality series, part interactive social media, @SummerBreak could be described as a web-based reality show that follows a group of Southern California high school graduates as they spend their last summer together. “Beginning June […]

Intel to Distance Itself From Netbooks, Dumps Atom Brand on Laptops, Convertible

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In a bid to distance itself from the failed netbook computing form factor, Intel will not be using its Atom brand in upcoming laptops and convertible devices. However, Atom will continue to exist in standalone tablets. “When Intel speaks to customers internally about micro-architectures, Atom is out, Silvermont is in,” the world’s largest chip-maker told CNET.  According […]

Tim Cook Promises Made in USA Mac Product

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After having its reputation tarnished by reports of suicides and poor working conditions at partner Foxconn‘s plants in China, Apple CEO Tim Cook is now promising that an updated Mac product will be made in the U.S. News of Apple’s decision to move at least one Mac product’s manufacturing to the U.S. comes as a […]

Cheaper iPad mini Dominates Apple’s Tablet Sales

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Cannibalization is a real effect that Apple is feeling since it had released the iPad mini, but thankfully Apple is competing mainly against itself still. According to recent numbers, the iPad mini comprises a whopping 65 percent of total iPad sales, showing that consumers are quick to adopt the smaller, more portable, and less expensive […]

Samsung Expands ATIV Branding to Cover All Windows Products

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Samsung has officially unveiled its plans to expand the ATIV branding to cover all products built on Microsoft’s Windows platform. Initially, the company had introduced the Windows Phone 8-powered ATIV S and the ATIV Smart PC, ATIV Smart PC Pro, and ATIV Tab tablets based on Microsoft’s Windows 8 and Windows RT platforms. Now, the […]

More Details Leak Surrounding Samsung’s ATIV Book Branding

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We had previously reported about a leaked ATIV Book 6 branding for Samsung’s Windows 8 notebook that would be coming to the U.S., and now it looks like the ATIV Book moniker will be used on even more Samsung’s notebook and laptop products. The company first introduced the ATIV branding with the debut of the […]

Samsung Expanding ATIV Brand to Notebooks?

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Samsung had debuted its ATIV branding to accommodate the arrival of new Windows Phone and Windows 8 tablets late last year, and now it appears that Samsung intends on growing the ATIV family with a new notebook. It’s unclear how sales of Samsung’s flagship ATIV S Windows Phone 8 smartphone, the ATIV Odyssey on Verizon […]

The Problem with Microsoft: It Doesn’t Have the Face of a Star

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Microsoft did a fantastic engineering job with the Surface RT and Surface Pro tablets–early media reviews have called the design a handsome job with sturdy build quality thanks to its VaporMG construction. The slates come with an assuring click when the kickstand is propped out or the keyboard cover is snapped into place and a […]

Frugal Europeans Threaten iPhone Market Share

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A trend towards more frugal consumption in Europe may threaten sales and market share behind Apple’s flagship iPhone smartphone, a phone that helped to define the modern smartphone since it debuted in 2007. France Telecom CEO Stephane Richard spoke candidly about his concerns about Apple’s premium pricing model for the iPhone in an interview with Bloomberg. […]

U.S. Cellular Tests a New Try Before You Buy Approach to Win Customers

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Deutsche Telekom-owned T-Mobile USA may not be the only American carrier trying to shake up the mobile industry with its UNcarrier announcement ushering in an era of contract-free, subsidy-less phone plans with interest-free financing. U.S. Cellular is looking to test a new initiative to make its network more appealing to potential customers by allowing them […]

Google Plans to Sell 8 Million Second-Gen Nexus 7 Tablets Starting July

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In a new report revealing Google’s target numbers for the second-generation iteration of its Nexus 7 tablets, the Internet search giant is said to aim for sales of 8 million slates beginning this July through the end of the year. Previous rumors surrounding the Nexus 2 7-inch slate had placed the tablet’s debut this May […]

Galaxy Tab 3 Plus to Get Simple ‘Galaxy S Tab’ Name at Launch

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When we spoke with Samsung at the Consumer Electronics Show, the tech giant had promised that it would simplify the naming convention of its devices in the future, and it looks like the Galaxy Tab 3 Plus may be the first device to benefit from the simplified naming. We are hearing rumors that the third-generation […]

Windows Blue Getting Renamed at Launch

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A Windows Blue by any other name is still the same anticipated update to Windows 8. Detailed in its blog, Microsoft’s VP of corporate communications Frank Shaw has announced that there is very little chance that the forthcoming platform update will be named Windows Blue at launch, suggesting that Microsoft may have a different more […]