MayDay! Apple Customer Experience Struggles


Apple has always been at the forefront of customer satisfaction, but other big companies are catching up. According to a new survey by Forrester Research, Amazon, Sony, Samsung and Microsoft all scored higher than Apple when it comes to customer satisfaction. Amazon scored the highest, with an “excellent” rating of 91, most likely thanks to […]

Auto Trader Survey: When Buying Cars, People Would Rather Save Money!


A recently survey by Auto Trader revealed that people would rather save money by purchasing last year’s model than purchase a new vehicle after a redesign (for more money). We here in the Gotta Be Mobile offices tend to be early adopters (by necessity), and many of you are probably in the same boat. However, […]

Americans Are Sitting on $33 Billion in Old iPhones & Smartphones


According to a recent study from, every American has at least one used smartphone or cellphone in their house that they haven’t yet traded in for money or recycled. According to the survey Americans have an average of 1.88 used phones in their house that nobody is using. Many of those users simply store […]

Smartphone and Tablet Users Sick of Slow Speeds


A new study shows that smartphone and tablet users are generally impatient when waiting for websites to load on their devices. According to the Keynote Competitive Research survey smartphone and tablet users are only willing to wait a few seconds for websites to load on their devices. Of the 5,000 users that answered the survey, […]

iPhone Worth More to Consumers Than Android Smartphones


In a recent survey conducted by investment company Piper Jaffray, users of the iPhone considered their devices to be worth $313 while Android smartphone owners valued their devices at $220, or approximately $100 less. The survey polled 400 consumers from major metropolitan areas in the U.S. and ASia. Interestingly, the $313 valuation that consumers attributed […]

From Content Consumption to Commerce, Tablets Lead Smartphones


In a newly published study, it is found that tablets now lead smartphones in helping to drive e-commerce. While the larger displays of tablets was a driving force behind content consumption in the past, slates are now also driving consumption in commerce as well. According to Monetate, which analyses online commerce, tablets now lead smartphones […]

Phone Calls Not An Important Feature for Smartphone Owners


While smartphones, with its many features, have become versatile computers in our mobile toolkit in recent years, the importance of placing calls on smartphones have seemingly declined as users are now using their phones more for other activities. Phone usage on a smartphone is now trailing usage for browsing the Internet, checking and updating social […]

Survey Says Consumers Love New iPad, Hate Cost and Price of 4G LTE Wireless Plans


In a newly released ChangeWave survey of 200 owners of Apple’s ‘new iPad,’ consumers overwhelmingly approve of the Apple’s third-generation iOS tablet. Overall approval rating jumped a full 8 percent from older iPad models, with 82 percent of the survey group being very satisfied with the tablet. Combined with the ‘somewhat satisfied’ category, the new […]

Majority of Americans Now Own Smartphones


U.S. smartphone adoption has grown significantly with the majority of Americans now owning a smartphone compared to a basic feature phone. Pew Internet shows that 53% of American cell phone owners now have a smartphone as of February 2012. The survey finds that 88 percent of Americans own a cell phone, so that figure places […]

Last Day to Win an iPhone 5 for Release Day

iPhone 5 giveaway

If you are excited about the iPhone 5 release date, which is almost here, then you’ll definitely want to check out our latest GottaBeMobile Giveaway. Today is the last day to enter for a chance to win an Apple gift card that will be delivered in time to purchase an iPhone 5 on release day. To enter, […]

44% of iPhone 5 Buyers Lining up on Release Date

iPad 2 Line1

The iPhone 5 release date is getting closer and closer, which means it is time for the brave Apple diehards to head out and wait in line. Launch day lines are the earliest indicator of iPhone 5 demand, well other than surveys which show there is already incredible pent up demand for the next iPhone. As last […]

Kids and Cellphones: At What Age?

Kids and Cell Phones

At what age did you or will you get your child a cellphone? As more and more kids carry phones, this question becomes important for parents. Should a child get a phone as soon as they want one? Why would they need one? Are children safe with one, especially if it can access the Internet? […]

Jobs’ Resignation Has Little Effect on iPhone 5 and Apple Demand

According to a recent survey Steve Jobs’ resignation as the CEO of Apple will have a very small affect, if any, on the consumer demand for Apple products like the iPhone 5. ChangeWave Research asked 2,297 consumers if they would be “less likely” to purchase an Apple product now that Steve Jobs has retired. Of those surveyed, […]

Survey: iPhone 5 More Anticipated Than Apple’s iPhone 4

iPhone 4

Apple’s iPhone 4 launched 14 months ago, in June 2010, but it still remains the best selling smartphone in the world, its popularity not even wavering with rumors of a new iPhone swirling about each and every day. Still, it would appear that the anticipation of the upcoming iPhone 5 has surpassed the iPhone 4’s, […]

Sorry, Droid Bionic – More Buyers Still Eyeing iPhone

iphone on red carpet

Despite the gains that Android has made during the last couple of years (and the upcoming launch of the much-anticipated Droid Bionic), it looks like the iPhone is still king among devices that customers are eyeing. According to CNET, a recent survey by Changewave Research says 46% of prospective customers said that the iPhone is what […]

In Last Six Months, E-Readers Outgrow Tablets

Growth over time

While quite a few adults–3 percent–own both an e-reader device and a tablet, within the last six months e-reader adoption has outpaced tablet adoption according to the latest study by Pew Internet research. From November 2010 to May 2011, the number of American adults who own an e-reader has doubled to 12 percent from 6 […]